100%
Spica Tech logo Spica Tech logo

Importance of eCommerce Platform

UI & UX
Anushka Nov 12, 2019 l 6 mins read

eCommerce, also known as e-Business, or electronic business, is simply the sale and purchase products or services conducted online or transmitting funds or data over an electronic network, mostly over the Internet. So this means that whenever a person buys or sells something through the Internet, eCommerce is involved. eCommerce is usually used to refer to the sale of physical products online. Simply put, it is online shopping as we commonly know it.

It has become so convenient and easy, that anyone can shop for anything right from any corner of the home or offices, with just a few clicks. This has grown more with the evolution of smartphones, mainly Internet; where now, you can shop from anywhere and anytime, with a wireless device connected to the Internet. Now you can search for almost any product or service online, without having to go anywhere physically. 

E-commerce platform

People these days spend our time on an everyday basis more on the internet for work, study, marketing, business, learning, and entertainment and many more. Now all these commercial and social activities are connected to the internet. And without eCommerce the world around the internet is impossible and it scares us to imagine. That’s why eCommerce is an integral part of our daily life.

eCommerce is the online buying and selling process which is extremely important in our daily life now. The principal reason behind the growth of Internet users besides social media in e-commerce. eCommerce is the gist of the Internet and the future of the upcoming world. 

The importance of eCommerce web development in the present scenario has been gaining huge popularity owing to its benefits. eCommerce seems to be everywhere these days. So why is eCommerce important? It is a rapidly growing consumer outlet that isn’t showing signs of slowing down. If you’re selling something, and plan to continue doing so for the foreseeable future, you’ll want to pay attention to eCommerce and become an active participant as soon as it’s achievable for your business.

eCommerce websites are online portals that facilitate online transactions of goods and services through means of the transfer of information and funds over the Internet. In the early days, eCommerce was done partially through emails and phone calls. Now, with a single website, anything and everything that a transaction needs, can be executed online.

There are different eCommerce websites for every field. The most common type is retail selling, but there are many others too, like auction websites, business-to-business services, music portals, consultancy websites, finance management websites, and the like. Team Spica would love to help you to create your own dream eCommerce website for your business. 

You don’t need to be a business expert to know that eCommerce has reshaped the modern marketplace in recent years. While it’s a dominant model, selling goods or services online comes with its own set of pros and drawbacks compared to traditional brick-and-mortar businesses. Therefore, businesses need to look beyond the hype and develop their own perspectives on the value of e-commerce.  It’s important to explore both perspectives because advantages for consumers might end up becoming a disadvantage for eCommerce businesses. 

Advantages:-

  • You can start your business with a lower startup cost. Physical retail stores also have to pay staff to work and run each location. They may also need to hire security staff depending on the product value in the store. Your business expenses are generally much lower in eCommerce. 
  • Online stores are always open for business. By being available at all hours, you can attract people who would normally pick up a product in stores, if the store were open. You’ll never need to hire a security guard! All you need to do is automate your ordering systems so that customers receive a confirmation email when they place their order to give them peace of mind.
  • With an online store, you have the ability to discover your audience all over the world. A new brand can sell to customers around the world efficiently. Selling worldwide is a great feat as it helps you build your brand a lot faster, broadens your marketplace exponentially, and allows you to see profit long before your local competitors.
  • Personalizing the website is one of the best online business advantages and can enhance the online shopping experience. You can also personalize upsells based on what customer has looked most at or what you think they might like based on their purchase behavior.
  • Hiring employees is just a cup of tea if your service is based online. You can hire them from anywhere in the world. Also, you’ll need minimum employees in an online business compared to the retails one. The major advantage of online business is that there is no compulsion to hire employees during or before launching the site. During the initial phase, you can work on your own and hire employees only when your business starts to grow.
  • One of the major advantages of the eCommerce platform is that you can easily gain access to review on your customer. Not everybody out there is comfortable to give away their personal details. So this way we have various ways to communicate and build a relationship with them. If you ask them to create an account, you can obtain even more information from them to better serve them.
  • With eCommerce, you can grow organic traffic and sales with eCommerce blogging. From making videos to writing blog content, you’ll be able to optimize your store to drive traffic and sales without having to spend more money. 

Disadvantages:-

  • The worst-case scenario of eCommerce is when no one can buy from your store during the site crash. This is why it’s important to ensure your website is being hosted on the right platform. 
  • It is sometimes not satisfactory as you can’t feel what exactly the real product looks or feels like. Sometimes no matter how good a product is explained and expressed you will not be able to sense the touch, smell, taste, and sound, through the dimensional of a screen.
  • One of the biggest obstacles to buying things online is that you will have no guarantee of a products’ quality. Reviews are not always helpful and though all the researches will never assure you about the quality of a product.
  • When someone plans to order a product online, they are never assured to get delivered as per time and there are plenty of issues that make such a situation very delicate for customers. If any situation makes consumer wait a lot for the delivery but at end services almost loses the trust of customers on that moment itself.
  • eCommerce sites record all the important details about the customers which are to be kept secured because it includes details like name, phone number, address,  and bank details. If in these case sites don’t implement meticulous cybersecurity quantity. Every online store has an issue with security whether they are small, medium or enterprise businesses. In short, you can say that an online store has security issues that can never be predicted in this world of eCommerce.
  • eCommerce is the store that totally runs on the internet and it needs a good connection to run the business online. If you are not with a good bandwidth connection than you might face the issue with placing the orders, loading pages, and check out issues too. The services are online, so there will be always some issues with the Internet bandwidth and this issue works contrary to both ends.

Some experts predict that eCommerce business transcends to $2 trillion in sales in the next few years as it is the fastest growing and one of the most estimable industries. We, Spica team, has helped a lot of companies to build and launch an online store developing it from scratch to established business. We will spend time understanding your business and site goals, we’ve examined what motivates people to buy online and will tailor your digital commerce solution using this knowledge. The eCommerce website we develop is developed mainly through the WordPress and Magento platforms. Do you want to make your website or e-commerce more visible to your customers? We are ready to guide you throughout the journey.

  • Digital Agency in Nepal
  • Ecommerce
  • Ecommerce web development
  • Spica Tech
  • Website